Happy New Year!!!! On New Year’s Eve I was reading one of my favorite bloggers for 2010 who is Chris Brogan. Chris typically comes up with three words that will be his primary guiding pillars for what he will focus on in the coming year. He asked that the readers to his newsletter come up with their own ideas which I thought was a great idea. No slight to my wonderful family, but I decided to make this a business focus for The Wright Firm, you see I always need to spend more time with them, lose more weight, and exercise more so I thought that most of you who know me would already know this. To say that I am excited about our little firm for 2011 is an understatement. We have been working for several years now on a few initiatives that we are finally seeing resolution and fit nicely into my choice of words for 2011. My words are PEOPLE, PLACES, and PROJECTS. These will be our watch words for 2011 and our driving focus.
The first one being PEOPLE. We have made it a mission at The Wright Firm throughout the recession not to lay people off, cut back on salaries, or reduce benefits. Yes. We still pay 100% of our employees’ health insurance and have a 401k plan. And YES we have great PEOPLE working at the firm. We have tried to emulate the corporate cultures at Southwest Airlines and Zappos in that we will continue to put our PEOPLE first and it is our firm culture to continue to work on this. This may be shocking, but we believe that by taking care of our PEOPLE they will take care of our other PEOPLE, our clients. We have some exciting PEOPLE news in 2011. First, is that the firm has hired a new part- time CPA. We will be expanding our tax practice, litigation support, and small business support. We will also be offering Quickbooks training and support for small businesses. We have also hired a new lawyer who will be starting in mid January to work on expanding our Business Litigation and Appellate practice. We now are also able to offer two other programs which we refer to as our LOCAL COUNSEL and CO-COUNSEL programs. Maybe you need litigation support, a Divorce Decree Drafted and don’t have time, a local counsel to handle a hearing or walk a document through the court, we are here to help. More to follow on all of these topics…
Second, PLACES, some of you know that manage law firms that empty office space is frankly wasted money. Some of you also know that over the last few years as a result an unfortunate Wright family circumstance that we have sought to consolidate space, merge the firms from a technology and systems standpoint, and to integrate our practice areas that we could not do before. I am happy to say that as of February 1, 2011, we will have accomplished this feat. In the process, we have centralized firm management, reduced office space while retaining our employees, and have little or no wasted space. We have to remember bigger doesn’t mean better. Our Dallas office will be unified into Suite 775 as of February 1. PLACES ,for me, also means not just our physical space but our PLACE in the community. Those of you that follow our Facebook fan page know that we have also made it our mission to support community causes, and we will continue to do that in 2011. PLACES to the Firm also means those places where people congragate such as on Facebook, Forums, and other Social Media. It is nothing short of an understatement that Social Business will play an important part of 2011 for The Wright Firm.
Third, PROJECTS, these are the game changers and innovations that we as a firm continue to refine, create, and seek to implement. Here is an example, a couple of years ago we came out with the nofrillstexasdivorce.com site creating an unbundled option for clients for legal services. In the future, we will expand on this model, improve on offerings based on our two years experience with this program, and expand the offerings to other areas. In the first quarter of 2011, our new web site, Mom’s Divorce will go live for women seeking divorce. We have consulted with many lawyers from across the country who have provided information and support on this project. We will continue with our strategic partnerships in social media and continue to expand with projects that are too numerous to mention. We will also expand our Wright U for online legal education, our firm extranet, just to name a few more. In short, we are not static and we are always seeking to improve, change, and innovate at the business level.
We welcome 2011!!!! There are People to consult with, Places to go, and Projects to work on. It is going to be an exciting year.
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